Finding the Right Fit with Clients
One of the worst things I see done in presentations Is underestimating a fit with clients. By fit, I don’t mean the same appreciation for flat front stretch golf pants;
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One of the worst things I see done in presentations Is underestimating a fit with clients. By fit, I don’t mean the same appreciation for flat front stretch golf pants;
I once had a salesperson tell me “Let’s not say the word risk” to a client. [A few moments later…] After seeing the look of immense confusion on my face
No matter how hard you try, You will never learn everything about your company By yourself. [Unless you work alone then you got me there] Knowing how to develop tailored
Strategy can leave you scattered. It can pull you in hundreds of directions, Or leave you consumed by just one thing. I’ve fallen victim to both extremes. So to stay
Face it, Strategies can look weak sometimes. Your expertise, reputation, resources, May look flimsy in comparison. Weaknesses can be real or perceived, Skills,experiences, or new ideas your company hasn’t developed
We just adopted a new puppy, Adorable, energetic, And some less than desirable puppy habits. The first week, Opening her playpen, She would bolt downstairs. Ignoring commands Or
“I’m winning, and I don’t intend on losing again!” – Santana, 1980 I hate losing. Especially when the loss was out of my control. Having your strategy turned down by
We all know behavior change is hard, And when you work in social marketing, [Or any health field for that matter] Deciding on a behavior change can be just as
I’ve been writing for years, but none of it has seen the light of day.
Until now!
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